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Why does the Sales Module life cycle typically start with a Lead instead of an Opportunity?
Leads represent unverified interest that still needs evaluation.They allow teams to capture potential customers without committing sales effort too early.Only qualified leads should consume opportunity-level tracking and forecasting.This distinction becomes clearer when exploring lead management funRead more
Leads represent unverified interest that still needs evaluation.
See lessThey allow teams to capture potential customers without committing sales effort too early.
Only qualified leads should consume opportunity-level tracking and forecasting.
This distinction becomes clearer when exploring lead management fundamentals through real CRM scenarios on SalesforceTrail.